Eliminate alarm clock confusion (Is it on? Is it off?) with the award winning Flip Alarm Clock designed by the designers/brothers Jeremy and Adrian Wright. The interface couldn't be simpler: when "On" faces upwards, the alarm is on, and the current time and chosen alarm time are displayed. When "Off" is facing upwards, the alarm is off and only the current time displays. Winner of the prestigious Red Dot Design Award, Flip has an electroluminous face and a touch sensor light and snooze function. The crisp, minimalist design is an unassuming presence on any nightstand and the clock's small size and light weight make it also suitable for travel.