In design circles, the iconic 'Braun Style' is typified by crisp geometry and no-nonsense functionality. Dieter Rams, along with Dietrich Lubs, was responsible for establishing Braun as a benchmark design company from the 50s through the 90s. Braun's decision to re-issue its clock collection met with the approval of Lubs, who credits the clocks functionally oriented designs for their continued relevance. The current clocks are based on the original designs with slight modifications that bring them into the 21st century.
This analog alarm clock features a quiet and precise quartz tick movement. The easy-to-read dial features the iconic yellow second hand that is synonymous with Braun’s award-winning design history and the contrasting hands offers great legibility. The continuous backlit feature means the face is lit with a soft, warm glow during hours when the clock senses darkness. This light automatically goes off as soon as there is ample light in the room. The continuous backlit feature can be switched off and one can tell the time during dark hours by reading the luminous tips of the hands.
3.81" H x 3.37" W x 1.65" D
Crescendo alarm with snooze feature
Runs on 3 AAA batteries (not included)
Design Origin: Dieter Rams & Dietrich Lubs, Germany
Orders typically process and ship within 1-2 business days, via USPS or UPS Ground service. Some high value orders may ship with Signature Required. We regret that we are unable to offer expedited shipping options at this time.
Items may be returned for Store Credit only within 30 days of purchase provided they are in their original, unused condition including all packaging. Canoe does not issue paid return labels. The cost of shipping for returns and exchanges is the responsibility of the customer.
